Fist bump or fist fight?
Human vs. technology in the battle for patient engagement.
In our recent webinar, “Must-Haves and Predictions for Patient Engagement in 2024,” Pleio’s dynamic CEO, Michael Oleksiw, sat down with three of pharma’s top experts to lead a push and explore how healthcare technologies are reshaping patient engagement.
Speaking of technology…we utilized artificial intelligence to analyze part of the riveting conversation we had on human vs. technology in patient engagement… here is what AI uncovered.
The conversation from the webinar suggests that the most effective approach for patient engagement may involve a combination of technology and human support. Technology can enhance access, convenience, and information delivery, while human support can provide personalized care, empathy, and guidance.
The panelists all recognize that technology and human support each have a role in improving patient engagement.
- Technology, such as remote patient monitoring, telehealth, patient portals, and chatbots, has played a crucial role in providing patients convenient access to healthcare information, service and support. It allows for greater flexibility and the ability to reach patients in diverse settings, especially when in-person interactions are not feasible.
- Human support is essential for personalized care and addressing complex medical needs. Humans offer empathy, understanding, and the ability to navigate the emotional aspects of patient care that technology may struggle to address.
Ultimately, the roles are intertwined. The balance between technology and human support depends on patients’ specific needs and preferences, as well as the nature of the healthcare situation. It’s critical to offer a patient-centric approach that leverages technology and human support to achieve the best possible patient engagement.
The answer? Fist bump, of course. Humans and technology go hand-in-hand when it comes to patient engagement and ensuring a patient-centric experience in healthcare.
Watch the entire webinar for more insights on patient engagement from this expert panel.